Terms of Service

Who we are

GritGrowth LLC is a small digital agency based in Arlington, Texas. We build websites, booking systems, review systems, and marketing operations for local service businesses, and we deliver embedded AI engineering and consulting work for mid-market operators. You can reach the team at cole@gritgrowth.co.

Eligibility

Our services are intended for businesses and adults (18+). By agreeing to these Terms, you represent that you are at least 18 years old and that, if you are entering into these Terms on behalf of a company or other entity, you have authority to bind that entity.

What we provide

We provide two broad categories of services. Specific deliverables, timelines, and scope for any engagement are set out in a separate proposal, statement of work (SOW), order form, or our standard plan description in effect at the time you sign up. If anything in a signed SOW conflicts with these Terms, the SOW controls for that engagement.

• The $197/month plan — a productized package that typically includes a custom website, booking integration, Google Business Profile and reviews tooling, monthly performance reports, and ongoing maintenance, as described on our site at the time you sign up.
• Consulting engagements — embedded AI and software engineering work, internal tools, agents, automations, and related advisory work, scoped per engagement.

Billing — $197/month plan

• The $197/month plan is billed monthly in advance, in U.S. dollars, starting on the date your site or service goes live (or, if earlier, the date we begin recurring work for you).
• Payment is due on the recurring billing date each month, via the payment method you authorize.
• If a payment fails, we will attempt to reach you to update payment details. We may pause active work, take the site offline, or suspend the service if payment remains overdue more than ten (10) days after the due date.
• We may change the price of the plan with at least thirty (30) days' written notice (email is fine). Any price change takes effect on your next billing cycle after the notice period ends.
• Applicable sales, use, or similar taxes are your responsibility unless we are required by law to collect them.

Billing — consulting engagements

• Consulting engagements are billed as described in the applicable SOW or proposal — typically a fixed monthly retainer, a project fee, or hourly, due net 15 from invoice date unless the SOW says otherwise.
• Out-of-pocket costs (third-party software, API usage, paid media, cloud infrastructure, stock assets, etc.) are passed through at cost and are your responsibility.
• Late invoices accrue interest at 1.5% per month (or the maximum allowed by law, whichever is lower) and may pause active work until paid.

Cancellation

• $197/month plan: you can cancel at any time by emailing us at cole@gritgrowth.co. Cancellation takes effect at the end of your then-current billing month — we do not pro-rate partial months.
• Consulting engagements: cancellation terms are set in the SOW. Absent a different term in the SOW, either party may terminate an ongoing consulting engagement with thirty (30) days' written notice; you remain responsible for fees and pass-through costs incurred through the effective termination date.
• We may also terminate or suspend any engagement immediately for non-payment, material breach of these Terms, abusive behavior toward our team, or any use of the service that is illegal or that exposes us to legal risk.
• Upon cancellation, we will provide you with reasonable transition assistance and, on request, a copy of your data and final deliverables (see Intellectual property, below).

Refund policy

Because our work is custom and our team's time is committed in advance, fees paid for completed work and for the then-current billing period are non-refundable. We do not offer refunds for the current month of a $197/month plan once that month has begun, nor for work already performed on a consulting engagement.

If we materially fail to deliver something we agreed to deliver, contact us first — we'd much rather fix it than argue about it. If we genuinely can't make it right, we will work with you in good faith on a fair resolution, which may include a partial credit or refund at our discretion.

Intellectual property

• Your content: any content you give us (logos, photos, copy, customer data, business information, etc.) remains yours. You grant us a non-exclusive license to use it as needed to deliver the services.
• Deliverables: once you have paid in full for the relevant work, you own the final, client-facing deliverables we create specifically for your business — the website code we ship to your domain, the copy we write for your pages, the configured booking and review flows, and any custom assets we produce for you.
• Our tools: we retain ownership of our pre-existing materials, internal tooling, templates, frameworks, code libraries, design systems, prompts, and know-how (the "GritGrowth Tools"), including any improvements we make to them. To the extent any GritGrowth Tools are embedded in your deliverables, we grant you a perpetual, non-exclusive, royalty-free license to use them as part of those deliverables for your business.
• Third-party components: deliverables may include open-source software and third-party services (e.g., Cal.com, Airtable, hosting providers, analytics, the Meta Pixel) governed by their own terms and licenses, which you agree to comply with.
• Portfolio rights: unless you ask us in writing not to, we may reference your business name, logo, and a description of the work we did for you in our portfolio, case studies, and marketing materials.

Your responsibilities

• Provide timely access to accounts, content, and approvals we need to do the work (e.g., domain access, Google Business Profile access, brand assets, sign-off on copy and design).
• Make sure any content you give us is accurate and that you have the rights to use it.
• Use the services only for lawful business purposes and not for anything that is fraudulent, harmful, defamatory, infringing, or prohibited by applicable law.
• Keep your account credentials and any access we provide reasonably secure.

Third-party services

Our work often integrates third-party tools and platforms — including Cal.com, Airtable, Google services, Meta Platforms, Slack, OpenAI and other AI providers, payment processors, hosting and DNS providers, and similar services. Your use of those services is subject to their own terms and privacy policies. We are not responsible for the availability, accuracy, content, or practices of any third-party service.

Disclaimers

Our services are provided "as is" and "as available" without warranties of any kind, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, title, or non-infringement, to the maximum extent permitted by law.

We do not guarantee any particular business outcome — including a specific number of leads, calls, bookings, revenue, ranking, or return on ad spend. Marketing results depend on many factors outside our control, including your market, pricing, offer, response time, and the policies of third-party ad platforms.

Limitation of liability

To the maximum extent permitted by law, neither party will be liable to the other for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, lost revenue, lost data, or business interruption, arising out of or relating to these Terms or the services, even if advised of the possibility of such damages.

Our total aggregate liability to you for any and all claims arising out of or relating to these Terms or the services will not exceed the greater of (a) the total fees you paid to GritGrowth LLC in the three (3) months immediately preceding the event giving rise to the claim, or (b) one hundred U.S. dollars ($100).

Indemnification

You agree to defend, indemnify, and hold harmless GritGrowth and its owners, employees, and contractors from and against any third-party claims, damages, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) content or materials you provide to us; (b) your use of the services in violation of these Terms or applicable law; or (c) your products, services, or business operations.

Confidentiality

Each party may receive non-public information from the other in the course of an engagement. Each party agrees to use the other's confidential information only to perform under these Terms (or, for you, to use the services), and to protect it with at least the same care it uses for its own confidential information of similar sensitivity. This does not apply to information that is or becomes public through no fault of the receiving party, was already known to the receiving party, is independently developed, or is required to be disclosed by law.

Governing law and dispute resolution

These Terms are governed by the laws of the State of Texas, without regard to its conflict-of-laws rules. The parties will first try in good faith to resolve any dispute through direct discussion. If a dispute cannot be resolved within thirty (30) days, the parties agree to attempt non-binding mediation before pursuing any other remedy.

Any unresolved dispute will be brought exclusively in the state or federal courts located in Tarrant County, Texas, and each party consents to the personal jurisdiction of those courts. Each party waives any right to a jury trial and agrees that any claim must be brought in an individual capacity, not as a plaintiff or class member in any purported class or representative proceeding.

Changes to these Terms

We may update these Terms from time to time. If we make material changes, we will update the date at the top and, where appropriate, give notice on the site or by email. Continued use of our sites or services after a change means you accept the updated Terms.

Contact

Questions about these Terms? Email cole@gritgrowth.co. Mailing address: GritGrowth LLC, Arlington, TX, USA.